Reading List


Abundance by Peter Diamandis

Adapt by Tim Harford

Big Bang Disruption by Larry Downes & Paul Nunes

Bold by Peter Diamandis & Steven Kotler

Innovation Generation by Roberta B. Ness

Innovation X by Adam Richardson

I innovation by Kim Chandler McDonald

No ordinary Disruption by McKinsey and Company

The Myths of Innovation by Scott Berkun

The Innovators Method by Nathan Furr

The Third Wave by Steve Case

The innovators Dilemma, The innovators solution, The innovators DNA By Clayton M Christensen & Others

The Innovators by Walter Isaacson


A Curious Mind by Brian Grazer

A Whole New Mind by Daniel H Pink

Black Box Thinking by Mathew Syed

Creativity Inc. by Ed Catmoll

Creative Intelligence by Bruce Nussbaum

Leonardo’s Brain by Leonard Shlain

Out of Our Minds by Ken Robinson

Real Artists don’t Starve by Jeff Coins

Thinking, Fast and Slow by Daniel Kahneman

The Art of Creative Thinking by Rod Judkins

The Five Elements of Effective Thinking by Edward B Burger & Michael Starbird

Where Good Ideas Come From, How We Got to Now By Steven Johnson


Act like a leader, Think like a leader by Herminia Ibarra

Good Business by Mihaly Csikszentmihalyi

Multipliers by Liz Wiseman

Start With a Why, Leaders Eat Last By Simon Sinek

The Five Dysfunctions of a Team, The Advantage By Patrick Lencioni


Buying Customers by Bradley J sugars

Consumerology by Philip Graves

Crossing the Chasm by Geoffrey A Moore

Duct tape Selling by John Jantsch

Epic Content Marketing by Joe Pulizzi

Go Givers Sell More by Bob Burg and John David Mann

Hooked by Nir Eyal

How We Decide by Jonah Lehrer

Jab Jab Jab, Right Hook by Gary Vaynerchuk

Predictably Irrational by Dan Ariely

Made to Stick by Chip Heath & Dan Heath

Pitch Perfect by Bill McGowan

Purple Cow, Linchpin, Tribes, All marketers are Liars By Seth Godin

Resonate by Nancy Duarte

Sell or Be Sold, The 10X Rule  By Grant Cardone

Talk like Ted by Carmine Gallo

The Buying Brain by Dr A K Pradeep

The New Rules of Marketing & PR, The New Rules of Sales and Service By David Meerman Scott

The Storytellers secret by Carmine Gallo

The Attractor Factor, Buying Trances, There is a customer born every minute By Joe Vitale

The Ultimate Sales Machine by Chet Holmes

To Sell is Human by Daniel H Pink


Business Without the Bullshit by Geoffrey James

Exponential Organizations by Salim Ismail

E Myth Mastery, The E Myth Revisited By Michael E Gerber

Good To Great, Built to Last, How the Might Fall, Great By Choice By Jim Collins & Others

Insanely Simple by Ken Segall

Mastering The Rockefeller Habits, Scaling Up By Verne Harnish

Performance by Robin Stuart Kotze

Playing to Win by A.G Lafley & Roger L Martin

Red Team by Micah Zenko

Smartcuts by Shane Snow

Startup CEO by Matt Blumberg

The Four by Scott Galloway

The Four Disciplines of Execution by Chris Mcchesny, Sean Covey & Jim Huling

The Five Choices by Kory Kogon, Adam Merrill, Leena Rinne

The Alliance by Reid Hoffman

The Goal by Eliyahu M. Goldratt and Jeff Cox

The Lean Startup by Eric Ries

The Answer by John Assaraf

The Startup of You by Reid Hoffman & Ben Casnocha

The Power of Starting Something Stupid by Richie Norton

The Personal MBA by Josh Kaufman

Work the System by Sam Carpenter

Winning by Jack Welch

Work Rules by Laszlo Bock



Change Anything by Kerry Patterson

Switch by Chip & Dan Heath


A New Earth by Eckhart Tolle

Bounce by Mathew Syed

Confidence by Tomas Chamorro-Premuzic PhD

Deep Work by Cal Newport

Decisive by Chip Heath & Dan Heath

Do Over by Jon Acuff

Disrupt You by Jay Samit

Eat Move Sleep by Tom Rath

Essentialism by Greg McKeown

Focus by Daniel Goleman

Give and Take by Adam Grant

Get Out of Your Own Way, The Other 90% By Rober K Cooper PhD

Harmonic Wealth by James Ray

How the Mind Works by Steven Pinker

How to Create a Mind by Ray Kurzweil

Mindset by Carol S Dweck

48 laws of Power, Mastery By Robert Green

Outliers by Malcolm Gladwell

Orginals by Adam Grant

The Chimp Paradox by Dr Steve Peters

The Five Things We Can’t Change by David Richo

Think and Grow Rich by Napoleon Hill

The Road Less Traveled by M Scott Peck

The Flip Side by Adam J Jackson

The Element by Ken Robinson PhD

The Power of Habit by Charles Duhigg


Delivering Happiness by Tony Hsieh


Elon Musk by Ashley Vance

Steve Jobs by Walter Issacson

The Everything Store by Brad Stone

The Virgin Way by Richard Branson


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